Where marketing strategy meets human-centered design.

👋🏼 Hi, I’m Jae Mi

UX Designer & Digital Strategist

I’m a Google-certified UX Designer and Project Manager leveraging a strategic background in digital marketing to deliver data-driven digital solutions.

Contact:

Skills:

  • UX Research
  • Wireframing
  • Prototyping
  • Information Architecture
  • Design Systems
  • Conversion Rate Optimization (CRO)
  • Project Management

Software:

Black and white Adobe XD icon.
Black and white Photoshop icon.
Black and white Adobe Illustrator icon.
Black and white Adobe InDesign icon.
Figma icon for UX Design wireframing and prototyping.

Projects:

Mockup of Le Fleur UX Designer Case Study responsive website on Macbook and Android Phone.

Le Fleur Retail Website | UX and Responsive Web Design

Role: UX Researcher, UX Designer, Web Designer

Overview:

Le Fleur is a responsive retail website for a floral boutique in San Francisco, primarily serving working business professionals in the area. Le Fleur’s website responsiveness is critical, as their key demographic tends to access their website via their phones.

Designing with a mobile-first approach ensures that the user experience is both optimized for mobile and consistent across devices.

Mockup for the Parks and Recreation Department App showing three different screens on mobile.

Fairfield Parks & Recreation App | Dedicated Mobile App UX/UI Design

Role: UX Researcher, UX Designer

Overview:

The Fairfield Parks & Recreation app is a dedicated mobile app for the City of Fairfield, California, Parks and Recreation Department, designed to make searching for specific park information more intuitive and enjoyable. The goal was to decrease user pain points while increasing park patronage.

This app makes browsing the local parks system easy and informative. Find parks that meet your specific needs, reserve space at the community center for an event, or manage your children’s sports program paperwork directly from one place.